Almost exactly a year ago, I'd blogged about disruptive innovation using a possible example from the airline industry.
Well, if RyanAir has its way, this might become reality! Ryan's been disruptive in its operational models, and now is extending the same to questioning the basic design that runs the aviation industry itself. I'm impressed, and honestly had not imagined that the far-out thought I had last year would get a shot at being reality this early.
Yet, these targets, numbers, metrics are not the end for governance - merely a means. Its critical to ensure those numbers are healthy, but its even more critical to measure the change that is sought to be made using the money. It has little merit, otherwise. The goal of a state is not to get rich directly, but indirectly. That it needs to be in very healthy financial situation is a side effect.
Is the same true for a lot of entrepreneurs ? Money is a good metric, but isn't what you started out to do more important as a goal ? As in, would you rather let the effort try hard and die or would you be ok completely changing the nature of the effort so cash flows look better ? Don't think of a state of crisis, but of a steady, decent revenue state doing what you started out trying to do versus a much better cash cow if you switched to something that was not really close to your heart or part of the vision.
Today, I understood first hand what focus implies. Its not necessarily about doing only one thing. But about doing whatever you are for the right reasons, with the right expectations, the opportunity costs understood and appreciated well, and the risks clearly known.
Opening certain doors, and shutting the others, then makes a lot more sense.
Can't say one does with 100% levels of certainty. But it does help one think hard about one's options and choices. It helps one become utterly honest and transparent. Its helps move, execute, and not get paralyzed.
Enough rambling. Now to get started on work.
[ Hope I did the right thing! ;) ]
Posted by sameer at Monday, July 05, 2010