Earning It

Been about 4 months since Linger went operationally live - including some test runs.

Its been a major journey - entrepreneurship wise.
  • First up - its a very different feeling when you create something someone likes enough to pay for, and gives positive feedback later. I think this defines entrepreneurship, in a sense.
  • Next, an entrepreneur's main challenge is to live with, and manage uncertainty almost all the time. Doubt too, often, though one might not admit the same.
  • You will make mistakes, despite your best efforts. And there will be some goof ups that you did not plan for, and cannot control. There is little time for regrets, introspection. Get over it, fix what you can and get on with it.
  • Your venture is often you! It takes your personality, and what you like and do not like, how you do things starts showing up everywhere. So figure out early if you're in a business where your interests and personality resonate with the business success parameters.
  • Its rewarding! Only, for an entrepreneur, the reward is rarely monetary alone. In fact, that bit may not happen for a while as your spreadsheets start making less and less sense :)
  • Honesty works. With customers, employees, your own self. Don't pretend to be what you're not.
  • Defensive pricing is a bad signal. And you do not want to attract the wrong customer or keep the right one away. Even if its slower, build the brand/attributes right.
  • The expenses are always more than they seem to be :)
I've also learned I enjoy the hospitality part of it a lot! I love it when people tell me they read a book, or spotted a bird, or were surprised by the stars in the sky. I appreciate it when they appreciate the raw, warm but with-no-formally-training service provided by the staff.

Its a tough journey, but it seems totally worth doing.

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