Changing the world is simpler than you think

http://www.pluggd.in/2008/07/iim-grad-who-wants-to-sell-vegetables

Had heard about this guy from someone recently, and Pluggd confirmed this. Its amazing how rethinking status quo can be so life changing - and when its for stuff like this with a real solid impact, its very heartening. Wishing this venture all the best - the best thing it ensures is more food availability for the same output! And in a very eco-friendly and cost effective manner too.