Happy Valentines Day-ulu

Pink Unmentionables or not, we at Zook wish you a Happy Valentines Day.

Here’s some gifts you can share : some lovely Telugu Songs absolutely free!

You can also find some beautiful messages to sent to your Valentines.

Have a rocking day and may there be zero moral interference in your Valentine transmission

The economics of free

Rajesh Jain talks about free subscription services

The logic sounds correct - the only question is how quickly will advertisers jump on? In the interim, the costs for the service provider are quite daunting. Good to see the optimism about pull services too, esp search :)

The same, on his blog, with some background too.

Learning, contd (mobile advertising)

The latest addition to my wisdom:

• $100 lasts very little time for mobile advertising.
• Its quite an effective medium
• CTRs are between 0.39-1.63
• Ads with images - however basic - are clicked way more often

Also:

• There a lot many mobile web users in India
• Usage is a little biased towards NSFW sites :)
• People don't just click, but once they do, they do spend time on clicked site too.

This is, of course, from a very small and short observation sample and time period. But hey, you always start someplace.

Caught The Virus ? Need medicine ?

Here's what I just received in my inbox:

---------------------------------------------------------------------------------------------

Hi,

I am not gonna say u guys to believe me as I have also tried to earn online.

but some time it is fake (some time it is not working)....But after reading article Published in " Economics Times" under name as 'Now, get Paid for receiving SMS ads'.......I decided to sign in and with my amazement it really works so guys it's really easy way to earn with no time and Money to invest....

Check out details.....

<-------Some Site That Pays to receive Ads.----------------->

and Sign in get Paid for receiving SMS ads'get Paid for receiving SMS ads'

and earn Money by simply deleting SMS (message..... as I know u guys are not going to read advertisements... :)...it is very simple)

Economics Times link

<--------------someLinkHereDeletedSinceIDidNotWantToNameNames--------------->

--

Regards
XXXXXX

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Question : is it viral ? Do the companies pushing ads on this actually hope to benefit ? How long will this mode of virality continue to pay off ?

Is it even ethical ? Somehow - no clear answers.